• The Owners

    Good Wolf began in 2016 by Keenan Smith and Danny Sheller. It was their dream to feed the good wolves of Portland. After a few years, Danny moved on to start another business and Keenan kept it going. He successfully grew Good Wolf into a respectable, organic beverage brand and a Portland, Oregon staple. 

    Then came Covid. Unfortunately, due to all the things, Keenan made the hard decision to sell the assets to Nathan and Casey Keane, who owned a tiny kombucha brewery called Kardia. Nathan and Casey began making kombucha years ago, to help with Nathan’s gut health. Not surprisingly, it totally changed his life and erased nearly all of his gut problems! When Nathan met Keenan in early 2022, Keenan mentioned that he was looking to sell Good Wolf and Nathan LIT UP. His dad had told him and his siblings the story of two wolves as a kid!! The memories came flooding back. This couldn't be a coincidence. Nathan excitedly picked up his phone and called his dad. John is a long time successful business owner and was stoked to hear about this opportunity. He too caught his son's vision and helped Nathan and Casey buy Good Wolf!

  • Kardia Kombucha had also hit some bumps during Covid, and they had already made the decision to pivot it into more of a Non-Alc brand and step away from kombucha (there’s enough kombucha already), and this gave them the perfect opportunity to own an amazing brand that already sells gut friendly beverages that are a great alcohol alternative.

    Since taking over, Good Wolf has been growing! We hired our first full time employee, Trevor Lampert - sales and event guru, we have enlisted many consultants and contractors, and we have been working hard to bring the bevs back to all our favorite Portland establishments and beyond.

    Our goal has always and will always be to make the healthiest and best tasting beverages around and empower you to feed your good wolf!

  • Our Mission

    Besides generally feeding your good wolf, we have a specific mission to end sexual exploitation. Sexual exploitation involves a person profiting from the use of another person's body in a sexual manner in order to benefit (financially or otherwise). It happens in many forms: pornography, strip clubs, prostitution, among houseless populations and more.

    Also, it doesn’t just happen in other countries. It happens in virtually every community in the world. 

    Founder Nathan Keane has a bachelors degree in Social Work, focused his studies on commercial sexual exploitation and interned at a Portland based Anti Sex Trafficking organization called EPIK Project for a year. He and his wife Casey are advocates for spreading awareness and we hope you'll join us in the fight.

  • Sexual exploitation is one of the world’s bad wolves, and we as a society feed it without even realizing it. How? By watching tv and following social media that sexualizes people, by going to strip clubs and by watching porn. All of these things dehumanize women (and men and children) and they turn human beings into a commodity to buy, abuse, reuse and throw away when it’s no longer like new. It’s disgusting. 

    So how do we feed the good wolf that treats humans with love and respect? By saying no to media that sexualizes women, saying no to strip clubs and porn, and by joining the Good Wolf Pack! The bigger the pack, the bigger the difference we can make- Good Wolf donates 10 cents of every dollar of profits to two organizations that we personally know, who do amazing work to fight sexual exploitation:

    - EPIK Project in Portland, OR that fights against the demand for sexual exploitation.

    - Safety Compass in Portland, OR which offers free and confidential advocacy services for survivors of commercial sexual exploitation.

    Thank you for being part of the Good Wolf Pack. Together, we can and are making real headway in this important fight.